I Station is the retail “radio” station that plays to a captive adult audience at retail service stations across Australia! |
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I Station delivers your corporate communications in ‘prime time’ between the news, weather and music to an extensive audience with just one point of contact nationally. With over 1000 sites in three continents, this Australian technology delivers up-to-the minute audio to captive customers at Service Stations and other areas where large numbers of people gather! |
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“The exposure to advertising is processed more deeply and has more effect the closer the customer is to the purchasing occasion” Max Sutherland ‘Advertising and the mind of the Consumer'
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Service Stations increase profitability, promote products and services and increase shop sales, communicate with customers and improve customer service. |
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Advertisers gain access to a large ‘captive’ adult audience. Your advertisement is in ‘prime time’ between interesting content items. The audience is captive while they are refuelling, about to enter a convenience store - ready to purchase. |
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Customers enjoy listening to I Station as the audio relieves the ‘boredom’ of refuelling. I Station is a media that audiences want to listen to! |
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